Fashion and clothing website templates. Pick one and Cactal builds it.
291 designs for fashion designers, clothing brands and boutiques, from womenswear, menswear, eveningwear and bridal labels to tailors, swimwear, activewear and outdoor brands, kidswear, vintage shops, shoes and bags. Choose one and Cactal turns it into your brand's website, with your collections, your story and links to the online store you already use.
Fashion website designs

Two models frame a short headline with category tiles right below, for a basics brand with a few core lines.

Leads with the shop floor, address and hours, for a store mixing clothing, home goods and gifts.

A warm interior photo carries the season's knitwear, for a heritage brand dressing men and women.

A seated look in warm neutrals under a pay-later notice, for a womenswear boutique with tailoring and knits.

Puts the season's knits first and gives secondhand pieces their own menu item, for a slow-fashion label.

A ranch photo with suede, denim and Western knits, for a women's boutique with a country style.

A landscape photo sets the mood for hard-wearing layers, for an outdoor clothing brand.

Splits the hero between a model and a product shot, for a brand selling shoes and leather goods.

A windswept beach photo for heavy knits and waxed jackets, for a small menswear label.

Half photo, half solid color panel, for a menswear brand with shops as well as an online store.

A lamp-lit room shows the bags in use, and pre-owned styles get their own menu item, for a handbag brand.

A stretching pose sells movement at a glance, for an activewear brand built around matching sets.

A studio hero above a new releases row, with brands in the menu, for a shop stocking its own line and others.

One full-length look in a dark studio, for a label selling tailored coats and evening pieces.

A smiling model in a suit and a menu of shoes, bags and jewelry, for a store dressing women for work.

Kids running at full tilt under a short headline, for a children's brand made for outdoor play.

A warm harbor scene carries the season's knits, for a menswear brand selling classic layers.

One wide campaign photo over four looks on colored walls, for a womenswear label known for its prints.

One named style leads above a strip of shoes, for a shoemaker with a long history and a workshop story.

A seated model with a second pair beside her, for a footwear brand sorting boots by season.

Friends on a snowy shore above a tabbed new arrivals row, for an outdoor label using recycled fabric.

A group shot in a full-width slider, for a brand whose outerwear spans men, women and kids.

A couple in denim beside a short headline, for a denim brand making jeans and jackets from recycled cotton.

A couple at breakfast in matching pajamas, for a sleepwear brand that offers monogramming.

A bold headline and one portrait, for a vintage shop that also sells reworked pieces.

A warm shelf of sneakers with brands and a store page in the menu, for an independent sneaker shop.

A woman and a man in linen side by side, with secondhand and repairs in the menu, for a slow-fashion label.

A couple on a sea wall beside a close-up of a tote, for a label selling knitwear, tailoring and leather goods.

A sunset landscape with two shop buttons, for an outdoor brand selling packs and clothing side by side.

A seated look built around one bag, for a small brand selling handbags and shoes in short runs.

A cozy bedroom scene names a guest edit in the headline, for a sleepwear brand that runs collaborations.

A bold headline tells shoppers where to find the store, with hours and a visit button, for a vintage shop.

One coat and a matching bag fill a dark hero, for a label selling clothing, bags and shoes.

Smiling kids beside two shop buttons, for a children's clothing brand that sorts its range by age.

A gritty warehouse photo with pale pink type, for a menswear brand selling rugged everyday clothes and boots.

A big monogram and name over a bride on old steps, for a couture house making wedding gowns to order.

A seated couple in long coats with one bright button, for a label selling outerwear, knits and tailoring.

A couple in denim and knitwear under a spaced-out headline, with shipping and materials in a strip below.

One pair of heels fills a sunny still life, for a shoemaker selling small runs of pumps, slingbacks and boots.

Two people holding up a finished piece outside the workshop, for a small label that makes everything by hand.

Two photos each lead to a part of the range, for a womenswear label dressing women of every age.

One relaxed portrait in a lived-in room, for a menswear label with a warm, vintage feel.

A bright beach hero over two smaller photos, for a brand selling activewear, swim and everyday clothes.

Lead time and where it's sewn sit in the top bar, for a small brand that makes each order by hand.

One full-length look on a plain backdrop with a centered caption, for a label with a quiet, tailored line.

A sale band over a cozy bedroom photo, for a boutique selling clothes, sleepwear, kids' wear and home goods.

A centered headline over a strip of photos, for a brand whose values come before the product.

A woman and a man in jackets side by side with a button for each, for an outerwear label.

A cropped seated pose puts the shoe in focus, for a brand selling heels, bags and ready-to-wear.

Two women in a sunlit courtyard, with bridal in the menu, for a label making coats and dresses in its studio.

A black-and-white portrait lets a single bright button stand out, for a knitwear label with a clean look.

A dark photo with the bag in the light and a centered headline, for a leather bag brand.

A quiet, sunlit photo with soft serif type, for a womenswear label selling relaxed linen tailoring.

One gown on a plain backdrop beside a short headline, for a label making evening and occasion wear.

A low shot of shoes and tailoring, with bridal and an archive in the menu, for a designer label.

A candid shot in a record shop sets the mood, for a menswear store with a younger crowd.

A bright beach photo above a short brand story, for a surf and swim brand.

A black-and-white portrait beside a product shot, for a fashion house with eveningwear, bridal and bags.

A seaside hero above five category photos, for a menswear shop selling shirts, suits and knitwear.

A couple in matching patterned knits at sundown, for a contemporary label selling knitwear and denim.

A fabric detail and a full look share the hero, for a resort label whose prints are the draw.

One bag on a bench beside a serif headline about craft, for a workshop making bags and wallets.

A full-length gown on a plain colored backdrop with a video hero, for a label selling occasion dresses.

One-of-a-kind pieces over category tiles, for a brand cutting new clothes from vintage fabric.

A satin gown in a lamp-lit room, with bridal in the menu, for a boutique selling evening and cocktail dresses.

A campaign photo above a row of four products, for a menswear brand that is open about its pricing.

Three bright studio looks over a short new-in line, for a womenswear shop launching a new collection.

A lamp-lit gown in a dark room with a gold button, for an atelier making gowns and corsetry.

Four beach photos frame a short headline, for a womenswear boutique selling bags, clothes and shoes.

A model beside hands folding a tee, for a basics brand that makes its clothes in its own workshop.

One full-screen project at a time with a progress bar, for a designer who presents collections as stories.

A woman and a man in suits on grand stone steps, for an old tailoring house making formalwear for both.

A pair in matching sweats around a centered headline, for a loungewear brand dressing men and women.

A beach portrait beside a sweater on driftwood, for a label selling waxed outerwear and heavy knits.

Four models of different ages in a dark studio, for a cooperative label that makes clothing fairly.

Two photos meet under one centered headline, for a womenswear label with a seasonal edit to show.

Names a single hero product in the headline, for a menswear brand known for one piece.

A bright sea photo with the sale up front, for a swimwear brand selling swimsuits and cover-ups.

A big statement headline beside a rounded photo, for a workwear label that repairs what it sells.

Two photos sit above a centered headline and a button for each range, for a coat label.

One bag styled with art and curtains, for a leather goods maker selling a few handbag styles.

Two product still lifes with no models, for a boutique selling women's bags, shoes and accessories.

A joyful group shot with a dark red caption panel, for a label known for handwork and bold texture.

One hoodie on a plain backdrop in matching tones, for a brand built on a few heavyweight basics.

A seated look in a dim interior with a dusty pink button, for a womenswear label opening its winter season.

Two photo panels with a shop button each, for a tee brand proud of where it sews.

A runner mid-stride at dusk with a centered headline, for a running brand using recycled fibers.

A walking shot with two shop links, for a brand selling coats, tailoring and knitwear to men and women.

A dancer stretching in the studio announces a collaboration, for a brand selling leotards, tights and shoes.

A themed capsule shot in a setting that fits it, for a brand drawing on old sporting style.

A large studio portrait beside a small detail shot and caption, for a label known for natural fabrics.

A close, warm crop of a couple in sneakers, for a footwear brand with a few simple styles.

Two kids in knitwear on a plain backdrop with a kids' row below, for a clothing brand with a children's line.

A small photo on a white page with plenty of space, for a designer who sells through stockists.

A quiet, dark photo and thin type, for a womenswear label selling coats, knits and trousers in small runs.

A couple on a working harbor under the season's name, for a label making coats for men and women.

A seated model shows the shoes, with a band on the cause one style supports, for a casual footwear brand.

A headline panel beside a courtyard portrait, with a link to the makers, for a handweaving label.

A short headline and one relaxed portrait, for a menswear brand built on polos.

Two friends laughing in the brand's prints, for an outdoor label known for bold patterns.

A full-length seated look beside a short headline, for a menswear label with a soft, tailored line.

A gray seaside photo and a named collection, for a menswear label with an understated, coastal look.

A gown by the window in a soft blush room, with appointments in the menu, for a small bridal atelier.

A plum serif headline beside two formal looks, for a tailor making suits, dinner jackets and gowns.

A sunset track photo with a second button that explains the fabric, for an organic activewear brand.

A workshop photo of one-off jackets on a rail, for a label remaking coats from surplus canvas and old workwear.

A city riverside photo and a two-language menu, for a label selling at home and abroad.

Two hero products, each with its own countdown and button, for a menswear brand selling by pre-order.

A side panel holds the logo, menu and headline, for a designer label with a calm, editorial look.

A sale headline over a sunset photo and a row of picks, for a clothing store dressing adults of all ages.

Still lifes of the clothes stand in for models, for a small label that shoots its own pieces.

A side panel headline beside an older man and a young woman laughing, for an ethical clothing brand.

A moody campaign photo under a lime headline, with a runway page in the menu, for a luxury label.

A whole homepage built around one tee, for a brand selling a single product with a cause.

Two street photos with a button under each, for a clothing brand with men's and women's lines.

Puts the founder's story in a text column next to the headline, for a maker with a history to tell.

A loading-dock photo and a stockists page, for a maker of blank basics that other brands print on.

A headline that names one fit problem, for a menswear brand cutting tees for tall men.

A black-and-white promo with the code up front and tiles below, for a womenswear store with a curve range.

A relaxed couple above a row of impact figures, for a brand making bags and clothes from recycled materials.

Leads with a gift on orders and a loyalty link, for a brand rewarding repeat customers.

A shelf of products under a bold two-color headline, for a shoe brand clearing its last pairs.

A seated couple beside a close-up of one boot, for a footwear store for men, women and kids.

A color panel announces the last run beside a couple on steps, for a basics brand clearing stock.

A row of five products with prices instead of a photo, for a menswear brand selling cold-weather layers.

A group shot beside a fiber close-up and a wholesale button, for a basics maker that supplies other labels.

A bold blue headline over three jackets on three models, for a studio label shipping worldwide.

A dark hero over a calendar of upcoming pieces, for a label that releases in small seasonal drops.

Puts a pop-up shop's dates, hours and address first with a sign-up button, for a denim brand.

Rounded category links with shoe thumbnails, for a footwear brand serving one profession.

A heavy black headline beside two models in collegiate knits, for a small-run jacket and jersey brand.

A neon-lit night scene names the new drop, for a streetwear label with an urban look.

A framed photo of retro-style jerseys above a second look, for a streetwear brand with sporty pieces.

A centered headline over three product cards with prices, for a small brand launching a capsule.

One limited print announced in huge type on a dotted background, for a hosiery brand with a members' club.

One model split into two color treatments, for a label playing polish against grunge.

Skips the big photo for four bridal pieces with prices, for a bridal boutique selling gowns and separates.

Skips the hero for four products under a bubbly logo, for a small brand selling hats, tees and scarves.

A full-bleed estate photo under one big serif title, for a sustainable label with a seasonal collection.

A low-lit gym photo with one bright button and product cards below, for activewear with a tough edge.

A young and an older model in jackets and knits, for a family firm that cuts and sews its own menswear.

A full-screen flat lay of the actual prints, for a small shop that designs and prints its own graphics.

An indoor and an outdoor photo side by side, for a children's brand knitting in organic cotton and wool.

An italic season title and a pre-order button beside one sunlit gown, for a label that sells before it sews.

Names one returning favorite in the headline, with folded pieces below, for a knitwear label with loyal fans.

A barn doorway portrait leads with a pre-order, for a workwear brand with stockists and stories.

A headline panel sits between a man and a woman in knits, with wholesale in the menu, for a knitwear brand.

A gritty group shot with drop and lookbook buttons, for a streetwear label releasing in small batches.

Photo tiles for each age above a stack of soft knits, for a children's shop selling clothes, toys and gifts.

A night street photo with a pale button sets a moody tone, for a shop selling small runs of printed shirts.

A moody stoop portrait with an inset of a dog in the same hoodie, for a streetwear brand that sells pet gear.

Two kids playing with old-school props around a bold red headline, for a children's brand with a retro feel.

Makes the loyalty club the headline, with a star rating below, for a menswear shop dressing older men.

A big two-color headline beside two friends on a white wall, for a casual brand dressing men, women and kids.

A poster-size collection name over three photos of different women, for a label that knits its own fabric.

Three gowns share one rich interior photo, for a couture house that cuts each dress to the client's size.

One joyful portrait of an older model in matching linen, for a label selling easy sets to grown women.

A plain-spoken headline about fit beside one full-length look, for a brand that cuts for every body.

A studio portrait with one button, then a giant line on how it's made, for a label sewing from spare fabric.

A cheerful photo above a short brand story, for an independent label making nostalgic dresses in small runs.

A sunlit portrait on stone steps with a fitting link up top, for an atelier sewing each piece to order.

Two friends in soft colors beside a teal headline, with where to find the stall up top, for a linen boutique.

Two women of different ages and sizes beside a big serif headline, for a label with its own stores.

A split photo of two black dresses in period rooms, for a label known for one kind of evening piece.

Speaks straight to mothers of the couple, with phone and email up top, for an occasionwear boutique.

One relaxed portrait and a short line about age, for a knitwear label dressing women of every age.

A countryside portrait with the story in a dark panel, for a folk-inspired label dressing the whole family.

A seated look above a strip of portraits of different women, for a label that shows who it dresses.

Bubbly retro type over a poolside photo with a multi-buy offer up top, for a fun casualwear brand.

A banner portrait on old steps over three looks, for a maker of small-batch pieces in natural fabrics.

A toned ranch photo with a bright button, for a western brand cutting shirts, denim and hats for riders.

Two women walk toward you under a centered headline, for a womenswear label opening a new season.

One shoe fills a dark hero with a review strip below and a fitting link up top, for a men's shoemaker.

A poster-size headline beside two players at night, with athletes and a film link, for a hoops apparel brand.

A sunset hiking photo with a weekend sale up front, for an outdoor brand built around merino basics.

A big sale headline with category links beside two kids in coats, for a children's clothing store.

A bold headline about fit beside one portrait, with category photos below, for a curve-focused vintage shop.

A sleeping baby on its mother's chest with two shop buttons, for a brand selling nursing and baby clothes.

A strip of promises tops a relaxed couple, for a brand making clothes without harmful chemicals.

One man in a long coat by a steel window under bold capitals, for a menswear label with a sharp, dark look.
Every design is an illustration by Cactal. The brands, people and products in them are fictional. Updated October 2026.
Describe your brand
What you make or stock, who it's for and where people can buy it. Cactal writes the pages, sets up your contact form and publishes the site.
How it works
1 Pick a design
Browse by what you sell and open any design to see it full size.
2 Add your brand's details
Your collections, your story and where people can buy. Cactal writes every page and builds the site from your design.
3 Publish
Ask for changes in plain words until it's right, then publish free on a Cactal domain, or on your own domain with Pro.
What a fashion website needs
Photos that sell the clothes
Lead with your strongest campaign photo, and show pieces on people as well as on their own. Shoppers judge fit, fabric and quality from your pictures before they read a word.
Collections that are easy to browse
Group pieces by season, collection or category so visitors find what they came for. A lookbook page for each collection also gives stockists and press something to share.
A shop link on every page
If you sell through an online store or marketplace, link each collection to it and keep a shop button in the header. Nobody should have to hunt for where to buy.
Sizing, care and returns
A size guide, fit notes and care instructions answer the questions that stop people buying. Make your shipping and returns terms easy to find.
Your story and how it's made
Who designs the clothes, what they're made from and where. A short, honest about page builds trust with shoppers and stockists alike.
Store details and a mailing list
If you have a shop or showroom, show the address and opening hours near the top, and link fittings or appointments to the booking tool you already use. A signup form for new collections, sales and events brings people back each season.
Questions
Are these fashion website templates free?
Every design here is free to start from. You can sign up, build and publish on a Cactal domain without a card and with no time limit. Putting your site on a domain you own is $25 a month on Pro, or $240 a year.
Do I need to know how to code or design?
No. Describe your brand in plain words and Cactal builds, edits and publishes the site. When you want a change, ask for it the same way.
How much does a fashion website cost?
A custom build from a web designer often runs into the thousands of dollars and takes weeks. A builder template costs less, but you still write and fill in every page. With Cactal it's free to build and publish on a Cactal address, and your own domain is $25 a month on Pro, or $240 a year, with no setup fee.
Can I use my own domain?
Yes. Every site starts on a free Cactal address. Connect a domain you own on Pro for $25 a month, or $240 a year, and each additional website on its own domain is $20 a month.
Who owns the website?
You do. Every Cactal site is real React source code, so you can take it and run it anywhere. There is no export to buy.
Are these real fashion brands?
No. Each design is an illustration made by Cactal, and the brand names, people, products and photos in it are fictional. Your site is built around your own brand.
Can customers buy clothes on my site?
Cactal doesn't include a shopping cart or payments. Your site shows your collections and links to or embeds the online store you already use, so shoppers buy there.
Can I use it as a fashion portfolio?
Yes. Start from a portfolio design or any other, and Cactal builds pages for your collections and lookbooks, with a contact form for buyers, stockists and press.
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Your brand's website, built for you.
Pick a design or just describe your brand. Free to start, no card needed.
Start building